Federal Trust Bank: Corporate Overview
Highlighting their commitment to personalized customer service
Federal Trust Bank wanted to become known as one of the Top 3 banks in Central Florida. As a local bank they are able to make decisions and work with local businesses in ways that national banks are unable to match.
SkyStorm produced a series of sales videos demonstrating Federal Trust Bank's unique selling proposition focused on their retail, mortgage, and business banking services.
The corporate overview video shown above targeted an older demographic and highlighted their hallmark of friendly customer service. It was shown in the lobby at each of 6 Federal Trust Bank locations. It was also used in sales presentations as part of a direct mail campaign sent to prospective customers.
As a result Federal Trust Bank increased membership and was able to open new banking accounts.
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Testimonials
As an international, non-profit organization we needed a video production company to partner with that understood our mission and could help us communicate it effectively to our donors. Skystorm has gone above and beyond in every way guiding us through the entire process skillfully. Skystorm's team took on the challenge of shooting a documentary for us in the freezing climate of Siberia at 30 degrees below pushing their equipment to the extreme. They've also taken their crew on location to the remote jungles of Venezuela resulting in a video that tells the story of what we do in a way that moves people to support our organization. I would recommend that any international organization consider Skystorm as a partner.