Skystorm Blog

AAA and Hertz Drive Sales With Web Commercial

AAA came to Skystorm looking for a creative way to drive sales of Hertz car rentals for their Fun Collection, Prestige Collection and Green Collection in an upcoming promotion.

We brainstormed as a team and provided 3 concepts for AAA to choose from. The final script and storyboard featured animated 3D models of Hertz rental cars popping out of gift boxes and driving off with the tagline "Live in the present. Or just drive in it!".

The web spot was well received by the marketing directors at AAA and Hertz. Take a sneak peek.